Portfolio

Work experience

Director of Corporate Relations

Capt. Dave’s Dolphin and Whale Watching Safari – Dana Point, CA

March 2023 to Present

  • Develop and initiate local and global outreach with current and brand-aligned organizations and corporate partnerships
  • Work effectively in a dynamic team setting, demonstrating sensitivity to diversity and multiple working styles
  • Foster current partnerships that align with brand identity and focus (i.e. hotel and report, education, ocean advocacy, tourism, travel, etc)
  • Represent brands with positive, enthusiastic, and outgoing facing attitude
  • Self-motivated and proven work ethic
  • Strong written and communication skills

Content Writer 

Capt. Dave’s Dolphin & Whale Watching Safari – Dana Point, CA

August 2021 to Present

  • Research, write, and publish weekly blog posts containing a minimum of 1,000 – 3,000 + word count
  • Create engaging content delivered across a wide variety of audiences and educational backgrounds
  • Grow content marketing strategies across multiple web-based paltforms
  • Curate all content for emerging websites
  • Implement SEO anchor links & PKW’s, SKW’s

MARINE MAMMAL NATURALIST, FIRST MATE

Capt. Dave’s Dolphin and Whale Watching Safari – Dana Point, CA

May 2021 to Present

  • Educate passengers about the unique and vast marine life, historic landmarks, geology, geography, natural history, ecology, culture, and all aspects of marine life within the coastal regions of Dana Point / South Orange County
  • Develop and curate relationships with third-party corporate partnerships
  • Provide outstanding customer interaction
  • Research and implement new approved material on all applicable topics for in-the-field education with customers
  • Initiates “teachable moments” for public education in ocean conservation (ie. pulling dangerous objects foreign to marine life out of the water – mylar balloons, etc)
  • Ensures passenger safety through constant situational awareness and lifeguarding
  • Maintain learning + working knowledge of multiple vessel systems, safety requirements and procedures, and participate in vessel drills regularly
  • First Aid, CPR certified (+ infant CPR certification)

Marketing Director, Social Media Manager

The Ollie World – Rancho Cucamonga, CA

September 2019 to May 2021

  • Manage all aspects of day to day Social Media management and advocacy for infant safety
  • Push ads through 3rd party platforms (i.e.: Later, etc)
  • Respond to Direct Messages and comments on all social media platforms
  • Conduit between Media Marketing agency and all relevant Social Media Channels
  • Create, write and publish monthly blog posts
  • Research, develop and pitch new ideas to Senior Management Team
  • Outline strategies for growth and development
  • Design Social Media posts via Canva and other platforms
  • Create hosted Brand giveaways
  • Brand outreach / giveaway partnerships
  • PR

Director, Integrated Partnerships

Active Network – San Diego, CA

April 2007 to December 2015

  • Built large scale, highly integrated, multi-million dollar partnerships with multiple touch points creating the highest level of consumer engagement and brand interaction
  • Initialized 1:1 & peer-to-peer conversations through social media channels, creating trial and conversion to strengthen consumer and brand loyalty, and grow brand ambassador teams
  • Comprehensively review all metrics / data against overall media/advertising partnerships to advise client on best spending practices across entire media architecture
  • Identified inconsistencies in consumer behavior patterns in order to pierce through convoluted markets
  • Consistently achieved within top performing division of Sales metrics (top 1%)